I’m a seasoned expert in emerging technologies, such as Generative AI, Spatial Computing and the Metaverse. As consultant and strategist, I help my clients embracing the paradigm shifts they’re facing due to these technologies, based on deep knowledge and valuable insights. Since 2014, I have gained experience in various roles, including Creative Technologist, Head of Immersive Media, and Director of Innovation, before establishing my own strategic consultancy, FOR REAL?! in 2021. I have been passionate about sharing my knowledge and experience with innovative technologies through speaking engagements, advisory boards, and mentoring programs. Additionally, I have held the position of president for the Hamburg, Germany-based XR association, nextReality e.V., since 2019.
Got any questions? Don’t hesitate to reach out to me.
moin (at) simongraff.de
Diese 100 Köpfe prägen 2024 (W&V), Die wichtigsten KI-Trends 2024 (Horizont), Metaverse Onboarding (OMR Education Podcast), Wie KI das Storytelling verändert (Horizont), 10 AR-Expert:innen, die ihr kennen solltet (W&V), „For Real“ launcht digitale Fashionbrand mit KI-Hilfe (W&V), Paris, Milano — Metaverse (Fundscene), Mit der Skibrille ins Vorstellungsgespräch (ZEIT), Virtuelle Welten: Leben wir bald im Metaverse? (FAZ), Metaverse: Das große Geld im virtuellen Raum (FAZ Podcast für Deutschland), Digitale Mode: Stoffe, die nur virtuell getragen werden können (SWR), Wie man in der virtuellen Realität den Anschluss findet (Die Presse), The Wardrobe of the Metaverse (Capital Current)
Agencies (TLGG, Demodern, Grabarz & Partner, Scholz & Friends), Start-Ups (Bizzlogic, headraft, Vireed), VC (NMA.vc), Corporates & Enterprises (Schwarzkopf Professional, Henkel, Siemens, Universal Music, Unitymedia), Financial Institutions (Union Investment, Deutsche Bank, Mercedes Benz Bank), Universities & Schools (JvM Academy, Miami Ad School, Hochschule Macromedia, Design Factory International, Hamburg Media School), Associations & Institutions (nextReality.Hamburg, nextMedia.Hamburg, Hamburg Kreativ Gesellschaft, Bayern Design, Kompetenzzentrum Kultur- und Kreativwirtschaft des Bundes)
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